Virgin Media has recently unveiled plans to launch Virgin 1, a new entertainment channel set to be launched on its own cable TV platform as well as Freeview; the channel will directly compete with the missing Sky One, and it set for take off this autumn, and is rumoured to feature the much-talked about Terminator spin-off series The Sarah Connor Chronicles and will probably include content from the channels Living and Bravo, both of which are owned by Virgin.
Virgin have said that the money that isn’t now going into Sky’s coffers was going to be reinvested into new products and services for consumers – so far they’ve been true to their word by releasing Freeview boxes to non-cable customers, accelerating cable broadband speeds and expanding their ADSL network.
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