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Virgin lays a Cable 
Virgin Media, having seen more TV customers migrate to Sky, have been focussing on what many see as the ace up their sleeve – the fact that they are the sole provider of Cable broadband services in the UK.
Broadband delivered via fibre-optic cable does not suffer from the ‘postcode lottery’ of ADSL, and with the current technology in place, is theoretically capable of achieving speeds of up to 50Mbps, more than twice the speed offered by ADSL 2+.
A series of posters that were being put up around the capital this weekend says as much, the headline sees Virgin Media telling customers ‘the truth about £10 Broadband’ and goes on to list the reasons why Cable > ADSL, conveniently ignoring and potentially annoying the 300,000 punters who have signed up to Virgin’s ADSL packages.
Fibre is certainly the way forwards, due to its versatility as a medium – TV, Broadband and voice all across the same wire – and due to the faster speeds available. BT are reportedly drawing up plans to invest in unrolling fibre networks in the near future.
2 Comments »Posted by Tom on August 13th 2007 in BT Broadband, Broadband, Virgin Media
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2 Responses to “Virgin lays a Cable”
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Tony Grey said on 22 Aug 2007 at 3:41 pm #
Great technology and can’t wait to see if it really works.
Darth Littlejohn said on 23 Aug 2007 at 8:26 am #
I’m all for this, but it seems like too little, too late from Virgin. If fellow Sith Lord John Malone, one of the few people on the planet with enough backbone and brains to stick it to the Murdoch clan, takes over the shambles that the UK Cable network has become, then we might see a next-gen fibre rollout within the next ten years – something this country sorely needs. I’m not holding my breath though.