O2 has come out top in a new study looking at broadband speeds in the UK. O2’s broadband service provides download speeds over 50% faster than its competitors in the UK. The website moneysupermarket.com found that its 8Mbps service gave an actual average speed of 5.39 Mbps. Runners up for the 8Mbps prize were Sky achieving an average of 3.59 Mbps, and TalkTalk an average 2.99 Mbps. O2 also leads the industry in terms of 16 Mbps and 20 Mbps packages, with an average speed of 8.15 Mbps. The average broadband speed in UK is 2.97Mbps.
Over 20,000 speed tests were carries out as part of the survey. The tests revealed that ISPs were reducing download speeds during peak times. However BT, O2 and Orange managed to keep up their speeds during peak hours while other providers struggled with capacity.
The top three providers all offer broadband as an add-on to existing packages – satellite for Sky, a landline service for TalkTalk, and O2’s mobile service. All three have sidestepped BT’s wholesaler service meaning fewer overheads and more control over speeds. The study showed that for best value, customers should opt for 2Mbps packages, where actual speed is 2.11Mbps for an average price of £10 a month. Packages offering least value for money are those with maximum download speeds of 16Mbps, where an average speed of just 7.02 Mbps typically costs £18.60 a month.
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