Keeping in line with yesterday’s post concerning the healthy state of the UK broadband market, in sharp contrast to that of the housing market, Virgin Media have announced some healthy profits, no doubt due to their marketing emphasis on their cable broadband services; some 54,000 broadband subscriptions were added in the last quarter, bringing the total Virgin Media broadband consumer base (including cable and ADSL) to a cool 3,836,100. Underlying profits for the quarter are reportedly something in the region of £333m.
This precipitates the unveiling of the hotly anticipated unveiling of 50Mbps speeds, apparently due sooner than people might think. Virgin Media’s Neil Berkett had this to say: “The second half of this year will mark a major milestone as we roll out our unrivalled 50Mb broadband service. We believe this superfast service, combined with our leading video-on-demand product, will prove extremely attractive to existing and new customers.”
Talks with Sky are apparently still happening, but nothing new is happening on that front, so don’t hold your breath.
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