Fast connection 'needed to avoid buffering during World Cup'

Monday 14th June 2010, by Daniel King

With the Fifa World Cup now upon us, a campaign is being started by one internet company to banish buffering by ensuring internet speeds are of a sufficient quality to meet the demand for streaming.

BE Broadband is trying to limit the frustration of interrupted footage that many might find while watching the action online by encouraging consumers to upgrade to a faster web connection.

To stream a live game a speed of around 9 MB/s is required, but during peak times those on a lesser package may not find their deal to be adequate and therefore be repeatedly disrupted with the buffering symbol.

Peak times could directly coincide with some of the most important matches of the tournament and result in viewers being unable to watch the matches they want to.

It is also important to make sure a policy does not have a low download limit, as each 90 minute match can use up around 1.4GBs, which is close to the entire allowance for some policies.

Deals can have a limit as low as 2GBs a month, with others at five, ten and 20GB allowances.

If England manage to have a successful campaign, it could see consumers using up almost 10GB of data following the team, or if every game is watched online that could be close to 90GB downloaded.

BE Broadband is offering up to 24MB broadband, with unlimited usage for £17.88 a month.

However, Britain is still falling behind when it comes to super-quick broadband speeds and the Fibre to the Home Council stated recently that 100MB/s speeds must be on offer as soon as possible in the UK.

By Tim Bisley

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