'Simplicity is key' for websites

'Simplicity is key' for websites Making a business website clear and simple can be key to making a brand successful, according to the Internet Advertising Bureau.

Programmes manager with the organisation Jack Wallington explained that the key to Google's success as a brand was down to its simplicity, advice which could interest those with a business broadband connection.

Mr Wallington said: "If you look at top companies they are very controlled with their brands, but they also look at what consumers want."

Customers using their broadband connection to develop a website and online branding may benefit from the advice to stick to a core message, so that others fully understand what they and their business actually do.

Sticking to a clear message can also help with web ranking, said Mr Wallington, as Google ranks sites by relevancy and quality.

Google has recently been named the top brand in the UK by Superbrands, followed by Microsoft, BP and the BBC.


Tuesday, 18th March 2008

Back to Broadband News

AddThis Social Bookmark Button

Provider Package Speed Download Limit Setup Cost Monthly Cost More Info
BT Broadband - Option 1 BT Broadband - Option 1 Up To 8Mbps 10GB FREE £7.95
TalkTalk Broadband - Talk Global Eve and Weekend TalkTalk Broadband - Talk Global Eve and Weekend Up To 8Mbps 40GB £29.99 £3.25
BT Broadband - Option 2 BT Broadband - Option 2 Up To 8Mbps 15GB FREE £13.99
Virgin Media Broadband - M - Cable Virgin Media Broadband - M - Cable Up To 2Mbps Unlimited * £30.00 £4.50
AOL Broadband - Wireless + E&W AOL Broadband - Wireless + E&W Up To 8Mbps† 10GB FREE £4.99

* Fair Usage Policy applies. Click on Go to find out more information and Fair Usage Policy conditions for relevant providers.

** All Costs excludes the cost of line rental.

† Speeds in excess of 2 meg are only available in certain areas. Top speeds vary significantly, particularly according to how far away you live from the exchange.
If your line won’t support our fastest broadband speed we’ll give you the best available. The speed you actually get can also vary depending on the quality of your line, the wiring in your house, the time of day and even the weather.

Comments


There are currently no comments. Be the first to comment.


Log in to to post comments.